Concept testing Dar

Last weeks we have been busy developing and prototyping new concepts for the water filter. It is of course very important to know whether people in Tanzania will really like our ideas. No better way than to directly ask them...

In Dar es Salaam we tested this by doing some (5) focusgroups. We discussed with them our new concepts for a water filter, but also asked their opinion about the promotion; 'What do you find most important about such a waterfilter?' The results were inspiring; again we learned a lot. People seem really aware of their current water situation, but miss tools to improve it.

Besides asking the users, we also visited some interesting parties. We discussed with Dr. Mjengera, related to the Ministry of Water, the possible future developments for this product in Tanzania. At Simba Plastics we could observe the Tanzanian production capacity. It is really interesting to collect their (critical) opinions. We think it is valueable to have many stakeholders in the project who can contribute to make it succesfull.

Next weeks we will draw conclusions from our observations and use this to make our final design proposal...